Ninth Letter
Urban Vinyl Feature

Project overview,
creative solution & impact

Conceived, wrote, and designed a comprehensive 16-page editorial feature investigating the "Urban Vinyl" art-toy phenomenon for Ninth Letter. The project required balancing journalistic research with visual design that would authentically represent this emerging subculture to a literary audience.

I developed a visual language that mirrors the urban vinyl aesthetic through mixed-media techniques—combining spray paint, stencils, and hand-drawn elements to create textures that feel both playful and authentically street-inspired. The design evokes the gritty urban environments where this art form originated while maintaining the sophisticated layout standards expected of an academic publication.

The feature successfully bridged fine art and popular culture, introducing readers to an emerging art movement through both compelling writing and immersive visual design. The dual role as writer-designer ensured seamless integration between content and visual storytelling, creating a cohesive editorial experience.

Skills: Editorial writing, publication design, mixed-media techniques, cultural research, typography, illustration, stencil work, multi-page layout systems